Petrol lighters such as a Zippo, fuel on lighter fluid- a purified liquid petroleum distillate. On such devises, a wick is vital to transmit fuel for ignition and burn. *Noting the functional similarity with a lamp, and candle. Exposed to usage and wears, a lighter wick is thus a replaceable component. How they were sold From the beginning of time: Zippo mfg. produced these components packed in flat, compact parchment envelopes, each containing a self-sale card. These packages were conveniently distributed to any retail counters, bars, gas stations etc where the wicks reach their end consumers being any lighter owners. Each Self-Sale card exhibits a total of 24 wicks, individually packed in mini packages stapled against the cardboard. A hole punched at the top, allows for hanging on a wall. Based on Zippo's suggested retail prices (MSRP), deals were made by ripping out the packages from its display. TIMELINE of changes in PRICINGS |
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